News

Welcome to the ABG News page. Here, you can stay updated on the latest company developments, including new product launches, market expansions, and key events. Discover insightful articles about industry trends and our strategic initiatives. Our News section provides a comprehensive overview of what's happening at ABG, offering professional insights and updates to keep you informed and connected with our journey to promote active lifestyles. Stay tuned for the latest stories and achievements from our dynamic team.

Ortho MovementOrtho Movement proudly presents its new line of ice studs for the autumn and winter season of 2024

Ortho Movement proudly presents its new line of ice studs for the autumn and winter season of 2024

Stockholm, [02/12/2024] – Ortho Movement, a leading Nordic brand in sports and training accessories, proudly presents its new line of ice studs for the autumn and winter season of 2024. The series...

Ortho MovementOrtho Movement launches their new shoe care line with Stadium

Ortho Movement launches their new shoe care line with Stadium

Stockholm, 2024/12/02 Ortho Movement, a leading brand in the Nordic region for sports and training accessories, is proud to announce its launch of its new shoe care line with Stadium, one of the No...

Ortho MovementOrtho Movement launch their new Sport Medic series at Apoteket

Ortho Movement launch their new Sport Medic series at Apoteket

Stockholm, 2024/10/01 Ortho Movement, a leading brand in the Nordic region for sports and training accessories, is proud to announce an expanded collaboration with Apoteket, one of Sweden's largest...

AwardsActive Brands Group honored with 2023 Gasell Award for the second time in a row

Active Brands Group honored with 2023 Gasell Award for the second time in a row

Active Brands Group, a house of brands with innovative sports, health, and consumer goods, is thrilled to have been asssigned the DI Gasell Award for the second time in a row. This recognition pro...

Active Brands Group Hires Rohan Callander As New E-com Manager

Active Brands Group Hires Rohan Callander As New E-com Manager

It is with great excitement that Active Brands Group (ABG) and Rohan Callander team up in order to further expand ABG’s DTC business. ABG has a wide portfolio of brands within the sports and phar...

GloveGluActive Brands Group Adds Gloveglu To Its Portfolio

Active Brands Group Adds Gloveglu To Its Portfolio

Active Brands Group signs leading goalkeeper glove care brand gloveglu for its territories, the Nordics and the Baltics. GloveGlu is a global goalkeeper brand with its very heart in the first prod...